Dataro's Benchmarks

What data is used in Dataro's benchmarks?

Dataro's benchmarks use aggregated fundraising data from our clients around the world (except for clients that opt-out).

What benchmarks are available? 

We publish the following benchmarks:

• All organisations - all Dataro clients (unless they have opted out)

• Country - all Dataro clients assigned to your country

• Fundraising revenue - organisations with similar gross fundraising revenue

• Number of active donors - organisations with a similar number of active donors

• Organisation cause - all Dataro clients are categorised into one of the following areas:

  • Healthcare

  • Higher Education

  • Social & Public welfare

  • Faith & Religion

  • Arts & Culture

  • Human Rights

  • Animal Welfare

  • Environment

  • Hospices

How often are benchmarks updated

Benchmarks are updated daily. When you analyse your performance in a report and apply a benchmark, it is using the latest data from our clients to compare. 

Can I identify specific organisations from benchmarks or select specific organisations to benchmark against?

No. There is no way to identify a specific organisation's data from benchmarks and we do not allow our clients to select specific organisations to compare against.