---
title: How can I make my direct mail appeal an omnichannel campaign?
description: "Note: always make sure you adhere to privacy rules in your country."
---

[Skip to content](https://support.dataro.io/knowledge/how-can-i-make-my-direct-mail-appeal-an-omnichannel-campaign#main-content)

English

Show submenu for translations

[Log a ticket](https://support.dataro.io/knowledge/kb-tickets/new?hsLang=en)

![Dataro Logo Small.png\]](https://support.dataro.io/hs-fs/hubfs/Dataro%20Logo%20Small.png?height=40&name=Dataro%20Logo%20Small.png)

Open main navigation

Close main navigation

- English
  
  Show submenu for translations
- [Log a ticket](https://support.dataro.io/knowledge/kb-tickets/new)
- Login to Dataro

 Login to Dataro

 Search the Knowledge Base

- There are no suggestions because the search field is empty.

1. [Dataro Help Centre](https://support.dataro.io/knowledge?hsLang=en)
2. [Playbooks](https://support.dataro.io/knowledge/playbooks?hsLang=en)
3. [Appeals HQ](https://support.dataro.io/knowledge/playbooks?hsLang=en#appeals-hq)

# How can I make my direct mail appeal an omnichannel campaign?

1. Create Meta Ads or Google Ads campaigns targeting the same donor list (note, you will need the email address for these donors) 
     1. Connect your Meta Ads and / or Google Ads account to Dataro. More information [here](https://support.dataro.io/knowledge/pushing-an-audience-to-digital-advertising-platforms-facebook-or-google-ads?hsLang=en). 
     2. Open your Audience Summary
     3. Click ‘Take action’ -> ‘Send to Google Ads’ or ‘Send to Facebook Ads’
     4. With those platforms, you can create audiences to reach those donors online: 
            1. Use Custom Audiences in Facebook: [https://www.facebook.com/business/help/744354708981227?id=2469097953376494](https://www.facebook.com/business/help/744354708981227?id=2469097953376494)
            2. Use Customer Match in Google: [https://support.google.com/google-ads/answer/6379332?sjid=5287548804455556095-NC](https://support.google.com/google-ads/answer/6379332?sjid=5287548804455556095-NC)

Note: always make sure you adhere to privacy rules in your country.

1. Create an email campaign to target those offline donors for whom you also have an email address.
2. Ensure the messaging you’re sending matches across channels. Omnichannel marketing increases visibility, trust, and conversion rates.

- [Dataro 3.0](https://support.dataro.io/knowledge/dataro-3-0?hsLang=en#main-content)
  
  
  
  
  
    - [Getting Started](https://support.dataro.io/knowledge/dataro-3-0?hsLang=en#getting-started)
    - [Audiences](https://support.dataro.io/knowledge/dataro-3-0?hsLang=en#audiences)
    - [Insights](https://support.dataro.io/knowledge/dataro-3-0?hsLang=en#insights)
    - [ProspectAI](https://support.dataro.io/knowledge/dataro-3-0?hsLang=en#prospectai)
    - [Playbooks](https://support.dataro.io/knowledge/dataro-3-0?hsLang=en#playbooks)
    - [Audience Builder](https://support.dataro.io/knowledge/dataro-3-0?hsLang=en#audience-builder)
- [Introduction to Dataro](https://support.dataro.io/knowledge/introduction-to-dataro?hsLang=en#main-content)
  
  
  
  
  
    - [Overview](https://support.dataro.io/knowledge/introduction-to-dataro?hsLang=en#overview)
    - [Onboarding](https://support.dataro.io/knowledge/introduction-to-dataro?hsLang=en#onboarding)
- [Audience Building](https://support.dataro.io/knowledge/audience-building?hsLang=en#main-content)
  
  
  
  
  
    - [Individual Donor View](https://support.dataro.io/knowledge/audience-building?hsLang=en#individual-donor-view)
    - [Building Audiences](https://support.dataro.io/knowledge/audience-building?hsLang=en#building-audiences)
    - [Using Audiences](https://support.dataro.io/knowledge/audience-building?hsLang=en#using-audiences)
- [Reporting](https://support.dataro.io/knowledge/reporting?hsLang=en#main-content)
  
  
  
  
  
    - [Campaign Insights](https://support.dataro.io/knowledge/reporting?hsLang=en#campaign-insights)
    - [Fundraising Insights](https://support.dataro.io/knowledge/reporting?hsLang=en#fundraising-insights)
    - [Reports & Dashboards](https://support.dataro.io/knowledge/reporting?hsLang=en#reports-dashboards)
    - [Reporting FAQ](https://support.dataro.io/knowledge/reporting?hsLang=en#reporting-faq)
- [Predictions](https://support.dataro.io/knowledge/predictions?hsLang=en#main-content)
  
  
  
  
  
    - [What models are available?](https://support.dataro.io/knowledge/predictions?hsLang=en#what-models-are-available)
    - [Model Features & FAQ](https://support.dataro.io/knowledge/predictions?hsLang=en#model-features-faq)
    - [Model Performance](https://support.dataro.io/knowledge/predictions?hsLang=en#model-performance)
- [ProspectAI](https://support.dataro.io/knowledge/prospectai?hsLang=en)
- [Playbooks](https://support.dataro.io/knowledge/playbooks?hsLang=en#main-content)
  
  
  
  
  
    - [Appeals HQ](https://support.dataro.io/knowledge/playbooks?hsLang=en#appeals-hq)
    - [Recurring Giving HQ](https://support.dataro.io/knowledge/playbooks?hsLang=en#recurring-giving-hq)
    - [Mid-Level Giving HQ](https://support.dataro.io/knowledge/playbooks?hsLang=en#mid-level-giving-hq)
    - [Major Giving HQ](https://support.dataro.io/knowledge/playbooks?hsLang=en#major-giving-hq)
    - [Legacy Giving HQ](https://support.dataro.io/knowledge/playbooks?hsLang=en#legacy-giving-hq)
    - [Digital Marketing HQ](https://support.dataro.io/knowledge/playbooks?hsLang=en#digital-marketing-hq)
- [Connections & Data](https://support.dataro.io/knowledge/connections-data?hsLang=en#main-content)
  
  
  
  
  
    - [Data Hub](https://support.dataro.io/knowledge/connections-data?hsLang=en#data-hub)
    - [Data FAQ](https://support.dataro.io/knowledge/connections-data?hsLang=en#data-faq)
    - [Salesforce](https://support.dataro.io/knowledge/connections-data?hsLang=en#salesforce)
    - [Blackbaud Raiser's Edge NXT](https://support.dataro.io/knowledge/connections-data?hsLang=en#blackbaud-raisers-edge-nxt)
    - [Blackbaud CRM](https://support.dataro.io/knowledge/connections-data?hsLang=en#blackbaud-crm)
    - [Blackbaud RE7](https://support.dataro.io/knowledge/connections-data?hsLang=en#blackbaud-re7)
    - [Microsoft Dynamics](https://support.dataro.io/knowledge/connections-data?hsLang=en#microsoft-dynamics)
    - [Donorfy](https://support.dataro.io/knowledge/connections-data?hsLang=en#donorfy)
    - [ThankQ CRM](https://support.dataro.io/knowledge/connections-data?hsLang=en#thankq-crm)
    - [Dataro Agent](https://support.dataro.io/knowledge/connections-data?hsLang=en#dataro-agent)
    - [Other integrations](https://support.dataro.io/knowledge/connections-data?hsLang=en#other-integrations)
    - [Salesforce ECA](https://support.dataro.io/knowledge/connections-data?hsLang=en#salesforce-eca)
- [Content Creation](https://support.dataro.io/knowledge/content-creation?hsLang=en#main-content)
  
  
  
  
  
    - [AI Assist](https://support.dataro.io/knowledge/content-creation?hsLang=en#ai-assist)
- [Accounts and Settings](https://support.dataro.io/knowledge/accounts-and-settings?hsLang=en)
- [Security & Privacy](https://support.dataro.io/knowledge/security-privacy?hsLang=en)

[![Chill listening crop-3](https://support.dataro.io/hs-fs/hubfs/Dataro_logo_black-1-1024x256.png?width=96&height=24&name=Dataro_logo_black-1-1024x256.png "Chill listening crop-3")](https://dataro.io)

Copyright © 2026, Dataro